Ruby Raut 1

Ruby Raut

Ruby is CEO and co-founder of WUKA period pants. The UK’s first period pants that completely replaces tampons and pads. WUKA stands for Wake Up Kick Ass and, just like the name, they are on a mission to smash taboos while creating the most comfortable and eco-friendly period pants. In less than one year of selling WUKA, they have already stopped more than 2.3 million tons of disposable tampons and pads from going to landfill.